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February 21 at 19 pm at the Barcelona show two flagship company Samsung – Galaxy S7 and S7 EDGE. We are also the third consecutive year we can discuss these models and what they will and what will not be, a little in advance. Look beyond the horizon and to imagine what such a delight and we will be pleased with these models. As in previous articles, I want to note that most of the facts that there are already publicly available in certain leaks of information, no secrets or mysteries are not contained. However, previous articles on the flagship “guessed” everything is exactly the point, I hope, and now, this material will be accurate. What do we check on 21 February.
Positioning
In 2015, inside Samsung occurred reshuffle which affected the positioning device, the schedule of their release and that the company makes. In particular, for champions went to the experiment, when the abandoned Memory Card (Apple has not, and no one complains!) Made monolithic body, and it scared off many consumers. What it appeared on the market just two models – S6 and S6 EDGE, in the same size housing, but with one side edge and the other without, confuse the situation even more.
The first sale showed that fashion EDGE enjoys overwhelming demand, while a simple S6 is not as popular. The difference in demand affected than total sales, namely their allocation in the pair S6 / S6 EDGE. The deficit in the EDGE was noticeable during the first three months, the company did not have time to produce a template for them and was forced to run the additional production.
In the fall, Samsung released another pair of champions – Note 5 / S6 EDGE Plus. If the Samsung Note traditionally considered the flagship line, then in 2015 we moved away from this rule and made a major fashion phone, to promote it in all markets, while as Note 5 originally released in small editions in Asia, South Korea and the United States. Then it has started selling everywhere, but it has brought confusion in the perception of what is considered the flagship of this, how do they differ and what to look for.
In 2016, EDGE Plus actually goes together with S7, this same machine, only with greater inch. From the smallest EDGE refused because they do not see it as much sense, the choice will now be between the usual flat-S7 and lots S7 EDGE (the name’s not so important, probably, from the word Plus is the name of refuse, as the EDGE is the only one in the lineup although there will be other PHABLET with the edge, but cheaper). As for me, this approach seems more logical than two equal-sized device.
I am often asked what will happen to the ruler Note. Rumor has it that it was abandoned and it will be no more. I repeat the words of Mark Twain, paraphrasing them, rumors of the death are greatly exaggerated Note. Moreover, this apparatus, namely, Note 6, is once again becoming a leader in every sense of the word and is a key novelty of autumn 2016. It implemented a number of innovations that have not got the S7, and it is the most powerful machine of the possible at the time, and the next year at least. That is, the good old ruler Note returns to us.
Design, body materials
I’m used to the eternal moan dissatisfied for any reason, and without them. For example, when leaving any flagship is always a handful of people who do not like the design, materials, housing and so on. As a rule, they do not belong to the category of potential buyers, just like to communicate on the network. Perhaps the exceptions are products from Sony and HTC, which every year almost unchanged externally, which creates criticism. For Samsung in 2015 was the successful redesign of the flagship, and now they are all built on a metal frame, have the rear surface of the glass Corning Gorilla Glass 4. In 2016, nothing changes, except that the glass on the front and back panel becomes 2.5D ( it is a fashion, and only now do all of these slides with rounding). But the very body materials are exactly the same.
As you can see, these seemingly smartphones are the same flagships of 2015 will be difficult to see the difference. Moreover, the same A-series 2016 looks similar to these devices, only the colors are different, due to them will try to emphasize the older models. But it is difficult to distinguish between life color saturation, body, notice how it uses the machine people. A good design that is propagated in the top ten models quickly become boring. And perhaps this is the moment to stop many people feel that stand out with the help of such a device would be difficult. As I see the situation, Samsung went on a two-year cycle of design, like Apple, but decided to play in opposition, that is to change the shape of the tubes are not in the same year, and Apple. This year, the iPhone will receive a 7 different appearance, but the Galaxy S7 will resemble its predecessor. I wonder whether Apple can jump over the model number and name iPhone 7 as something else? If they do, the company is focused on serious nonsense, that is an indication of big problems in the perception of competition. I hope that will not happen.
Now, a few words about dreams about the folding body. Its in this model, and never will be, the construction itself is not intended to replace the battery yourself. But it can be done in any service center. The second point – is the protection of water. Just like in the Galaxy S5, it returns to the phones Samsung, and all flagships. Standard protection – IP68, phones can drown, and they do will not do. There impregnating components on the board with a special solution, water repellent (it used in phones like Motorola), but also the design does not allow water to get inside, to the speakers and microphone special membrane.
The body slightly increased in size, it is a consequence of both larger battery S7, and another frame structure, it is made of durable to withstand the machine serious fall. I have the latest generation Galaxy does not have any complaints about the resistance to the falls. Immediately fully counted and arrangement of the components of the phone to provide even greater survival and safety glasses that cover the screen and the back surface. Miracles do not happen, and you can break any device, but users ruler Galaxy / Note know that they have a very reliable machines that are difficult to break. Therefore, the new Galaxy will be granted an extended warranty on the VIP-screens, they will be replaced free of charge or for a nominal fee if you break the fault of their own them in the first year after purchase. Depending on the country program may differ in detail, in some countries it may be absent. In Russia, this program is only available for those who buy such devices in their original retail Samsung. Taking into account the cost of replacing the screen, it is not just a significant plus to buy, especially for people who often dropping their device, but also a visible advantage for sellers is easy to explain that a person receives. Suffice it to recall how easily beating screens on the iPhone and how much it costs to replace them with 6 / 6s, to think, how to avoid it.
On subjective impressions. As an S7 most objective person in the world (not yours truly), then the apparatus S6 feels like unfinished workpiece. And I add to this there is simply nothing.
Type of memory RAM, memory card
When the Samsung started out the production of its flagship memory cards, the company argued that the amount of memory in 32, 64 and 128 GB enough in theory any person. In practice, the company has got entangled in the logistics, and the first device appeared 32 GB, 64 GB and then, but the 128GB model has proved difficult to find, and they have produced little. This is the fundamental difference from Apple, where you can buy the device with any amount of memory, and they are always available. Therefore, the experiment was considered a failure in Samsung, and consumers moan was so loud that all the top managers of Samsung it felt.
It seems to please the people, we must first do is take away from them. This happened with the memory cards, they were removed in 2015 and realized what a mistake, in 2016. Now the memory card back into all flagships, you can use them almost any volume. If you find a card to 2 TB, you can, in theory, to put their (still in the line “support” for the 2 TB flaunts an acronym TBD). I have a card yet, so believe in the word that they will work. Map 200 GB is recognized and works.
The basic models will be those that offer 32 GB of internal memory, while the 64 GB devices become too common. I think that there is nothing wrong, and people will choose such solutions.
Memory of the type has not changed, it’s chips built on 20nm technology, the first time we saw them a year ago. The peak data rate – 3.2 GB / c, which can be considered a top speed of mobile devices in the next year, or even a half. RAM up to 4 GB.
A year ago, the rejection of memory cards including explained by the fact that the memory card may not work properly with fast RAM, prevent crashes when writing the array of information, in 2016 it decided to artful way. The system always reserves a certain amount of memory for operations, and the buffer is used for video recording, photography, and other operations. Which somewhat reduces the amount of memory available to you initially. But the changes are not critical and depend on what you use, and how the system evaluates your needs (this is not a static allocation, it is based on what you were doing with the phone).
Memory Manager, which appeared in the previous generation and caused complaints of many users that it is unloaded from memory applications stayed here. But added mode of operation in which the last application kept in RAM, unload them only when necessary. That is, we got kind of mixed mode: until the memory is required, the application it hanging, but as soon as it is needed, they go into the buffer.
But because of the speed of the processor, the time to download applications from the cache was reduced at least by half, it seems that they hang in the memory. Visually, and feels it is a big increase in speed in this aspect.
The chipset and performance
In 2015, Samsung refused to use Qualcomm’s their flagship processors very hot and had a lot of flaws. In particular, it was the Snapdragon 810, which Qualcomm could modify only a year after the first samples. This processor and Samsung’s refusal to share it rained Qualcomm and even caused a wave of layoffs and reorganization of the chipset manufacturer.
By 2015, the stereotype saying that the Exynos-options flagships noticeably worse than counterparts at Qualcomm. Often, it was not so, they were equivalent in terms of the average consumer. At Qualcomm is traditionally stronger than in their own solutions from Samsung, are LTE-modem. In 2016, the difference is leveled even more as modems Exynos also received an upgrade, and began to work better. Concede they Qualcomm? I think yes. Have you noticed the difference in real life? I think no.
The vast majority of countries will receive the flagship of Samsung Exynos version rather than Qualcomm 820. Operators who want to, for whatever reasons, to get a version of Qualcomm, do it consciously and for their own reasons. Of the minuses Qualcomm version has been less about 10 percent of the time in different modes at the same performance that looks like a huge difference. Also, the integration of smaller chipset from Qualcomm BRITECELL camera from Samsung may affect the speed of the autofocus (but you do, most likely will not notice). Advantageously, the flagship version will be the one that uses the inside Exynos 8890.
Depending on the operator and / or the chipset used will be different letters in the marking models, the standard name – SM-G930 / G935. Let us dwell a little on this processor. So, it is made of technological process 14 nm FinFET, it has eight cores, as well as new graphics coprocessor MALI T880 MP12. In the graphs is stated that the processor 80 percent faster than MALI-T760, and energy efficiency above 40 percent at the maximum load. Drawing has always been a weak point in comparison with the Exynos Snapdragon, but now it is possible that this gap will be reduced.
One of the interesting features of the chipset Noting the support LTE cat.12 / 13, which provides download speeds of up to 600 Mbit / c (Movie 1 GB in size can be downloaded in one minute, if your operator supports these categories) . See infographic devoted to this processor.
In the synthetic benchmarks Exynos version shows better performance. From the leaks that have been, to the conclusion of the differences is not possible, tests are run on the devices that are far from the final in all respects with the Security Mode is enabled, it reduces performance significantly. I am sure that is closer to February 21 will be a sufficient number of tests of the final samples.
I want to underline that the new processor is very fast. In all senses it is one of the best processors on the market, while it has good energy efficiency, reduced energy consumption, which, combined with other technical solutions make these models very interesting.
Display
Regular S7 has exactly the same in the specifications the screen, as in the previous generation, – QHD-resolution at a diagonal 5.1 inches, increased brightness and contrast (though much more?) type screen – SuperAMOLED. There is nothing better on the market simply do not have, and the fact that all companies are trying to move to AMOLED and ready to buy the Samsung legacy for generations to screen only shows how good the technology is. The same Apple is preparing to use AMOLED in your iPhone, because personally convinced of its benefits. But users champions and not just the flagship Samsung receive this technology for years now and enjoy it in full.
In the screen, there are a couple of chips, both hardware and software, which has not yet been leaks, most guesses. Leave them to the presentation.
The S7 EDGE screen size 5.5 inches for curved facets added new applications and operating modes. Tell us more about them from Barcelona. The bottom line – the best screens on the market become even a little better. What has become customary.
Camera – Front and the main
The front camera has a resolution of 5 megapixels, slightly increased sensitivity. But here there is no intrigue, everything is clear and familiar. The intrigue is what happened to the main camera, because S6 it was 16-megapixel resolution, and to the S7 camera suddenly became a 12-megapixel.
In S7, the first module is used proprietary BRITECELL (at Sony received a license for its release, it has already said that it is an interesting story). Physically, the matrix has a resolution of 24 megapixels, but the output image is formed as half that of neighboring points combine to enhance the sharpness of the image. Something similar happened on Symbian from Nokia, where the company presents its photo oriented flagship model.
In this technology, there is another aspect, there is usually a green color filter, it reduces the sensitivity matrix. In this filter BRITECELL refused, which, coupled with the f / 1.7 leads to increased sensitivity of the camera, look at the picture of presentation.
This is the first device with virtually instant autofocus (start the camera takes more time – 0.5 seconds than the AF operation).
HDR technology received updated, it has become possible due to a faster processor.
But perhaps the most important – is the increased clarity and brightness of the picture (although, I confess, I do not know much better, the current flagship shoot very well). Here increased ability to shoot in the evening and in the dark. There are new scenes and plots, the camera settings. This will need to be discussed separately and in detail, to turn the camera in practice. While I will say this cautiously, as the differences between shooting EDGE Plus and S7 are clear and well marked. The Samsung managed to improve the camera, although it seems that this is not possible.
Battery
Slightly increase the size of linked including a battery capacity in the small machine he 3000 mAh, a large – 3600 mAh. Time of the device – it is always a combination of factors, in particular the stability and optimization of software quality components, power consumption of the screen. Consider the work in isolation on these parameters is difficult and sometimes impossible.
A typical scenario involves the use of a modern smartphone work in the background of different programs, not only to view pages but connect a wireless headset and so on.
The bonus will be paid until February 5. The representatives did not specify how many employees will receive the cash prize. The company will also make an extra special a bonus of one month’s salary, which pay in July over the ordinary workers of the company. 
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