“Euroset” sale launched Samsung GALAXY Alpha branded showrooms in 1490 cities and towns of Russia and Belarus, as well as the company’s online store. Marketing Department “Euroset” analyzed the position of the operating system Android, which is based on Samsung launches its range of smartphones. Android’s share of the Russian smartphone market reached 83% in number and 69% in revenue.
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Alexei Shirokov, Director of Procurement “Euroset”: “Samsung GALAXY Alpha – the evolution of a successful market line GALAXY, operating based on Android. Vendor by example proved the reliability and functionality of the operating system, which was the first in the Russian market of smartphones. Over three quarters of 2014 compared to the same period of last year Android strengthened its position by demonstrating growth in the share from 72% to 83% in number and 68% to 69% of revenue. Win Samsung’s Android is significant: in smartphones over 20 thousand rubles, it is 43% in number and 44% of revenue, in all smartphones – about 25% and 35% respectively “.
Arkady Graf, head of Samsung Mobile in Russian: “Galaxy Alpha – the first smartphone in which technology is implemented 4G + / LTE-Advanced. This innovation allows for the transmission of data over mobile networks simultaneously two ranges of LTE. This can be compared with the opening of additional lanes on the road. Significantly increases the average download speed from the Internet compared to the standard 4G / LTE, and the maximum speed in the Russian network of more than 110 Mbit / s. Smartphone at work in 4G + is noticeably faster when opening web sites and especially when viewing HD-video. Customers can now enjoy the unique benefits of the fast of the smartphone “.
In support of the start of sales of the flagship of Russia’s Samsung Electronics launches new ad, which started at the federal TV from October 10, 2014.
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Columns: Mobile shopping online
Keywords: Euronetwork, Samsung
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